Mind Map Guide: How to Visualise and Develop Better Ideas

Mind Map Guide: How to Visualise and Develop Better Ideas

Mind Map Guide: How to Visualise and Develop Better Ideas 1200 900 ORTUS DRAWS

In today’s world of constant distractions and overwhelming information, focusing and streamlining our thoughts is more valuable than ever. Mind maps allow you to visually represent your ideas, linking related concepts and encouraging your brain to forge new connections. 

Mind mapping transforms a disorganised clutter of thoughts into a radiant, easy-to-follow diagram that can be shared, analysed, and expanded upon. Learn how you can leverage the visual nature of a mind map to enhance concepts, discover ideas, and explore new possibilities with the blog below!

Mind Maps Beyond Note-Taking: Making Complex Problems Easier

With some creativity and strategic thinking, you can harness the power of a mind map to tackle a wide array of complex personal and professional problems. Here are 3 incredibly effective ways to use mind maps beyond note-taking during lectures or brainstorming sessions:

Mind mapping to find new ideas with a wide range of information

Start by placing your central challenge or topic at the centre of your mind map. Then, create branches for each type of information you have—perhaps one for customer feedback, another for market trends, etc. Populate each mind map branch with crucial points or insights as you sift through the data. 

Soon, you’ll see connections between these disparate pieces of information that weren’t obvious before. The visual nature of mind mapping enables your brain to process a wide array of details in a cohesive, integrated manner, often leading to “Eureka!” moments.

Most popular applications of mind maps in business

Mind mapping has evolved beyond individual creativity to become essential business project management and strategic planning tools. Mind mapping helps consolidate multifaceted strategies into a single visual representation, making complex plans easier to understand and execute. 

Mind maps also enhance team collaboration by capturing real-time input during meetings, thus aiding in democratic decision-making. A strategic mind map is also helpful for mapping customer journeys and helping identify improvement areas.

Mind maps to boost personal
and business productivity

The beauty of mind mapping is that it adapts to your unique needs, making it a highly versatile tool for problem-solving, ideation, and organisation. It turns the abstract into the concrete, the confusing into the clear, and the overwhelming into the manageable.

Create mind mapping branches for different life categories like health, work, social life, and personal growth. Under each mind map, you can include specific tasks, deadlines, and even resources you’ll need. Creating a central node for an upcoming project and developing branches for different departments or phases aid business processes. Including timelines, milestones, and allocated resources, giving everyone a visual guide to what needs to be done.

Mind Mapping vs. Other Brainstorming Techniques

Brainstorming sessions are the cornerstone of creative projects and problem-solving. Amidst the clutter of options, it’s crucial to understand how mind mapping stands out from other methods. Here are some brainstorming techniques matched up to a mind map:

Free-format brainstorming

Free-format brainstorming is the first thing that comes to mind when most think about group ideation. In this approach, you gather your team and let the ideas flow freely, with little to no structure. It’s democratic and inclusive, but it can also be chaotic. While this method might produce many ideas, those ideas are often scattered and can be hard to organise or prioritise afterwards.

Brainwriting and rapid ideation

Brainwriting involves individuals writing down ideas independently before discussing them with the group. The focus here is on rapid ideation—generating as many ideas as possible in a short period. Doing so minimises groupthink and allows for a broader range of ideas since people can think independently. However, like free-format brainstorming, brainwriting can result in many disconnected ideas that require considerable time and effort.

The advantages of mind mapping

Mind mapping is versatile; it works well for individual brainstorming but can also be incredibly effective in a group setting. The visual structure makes it easier for everyone to see how ideas are related, leading to more informed and democratic decision-making. : Unlike free-format brainstorming, mind mapping provides a structured framework that organises ideas as they’re generated,  making it easier to analyse, prioritise, and act upon them later.

How do you create a mind map that suits your ideas?

Creating a mind map isn’t just about scribbling down ideas and hoping they stick. It’s a structured yet flexible process that helps your brain see things from a new perspective. But how do you create a mind map that suits your needs and ideas? Here are mind mapping tips you should consider to develop the most effective and efficient ideas:

What 3 things must
a mind map have?

Creating a practical mind map starts with a clearly defined central node or core idea, which anchors all subsequent thoughts. Branching out from this are your key concepts, organised in a hierarchical structure that makes navigation easy. Pay attention to the importance of visual elements like colours and icons; they make the mind map more engaging and help emphasise key points.

Tips for using a mind map

To create and leverage a mind map effectively, start with free association to capture initial ideas and refine them into a structured layout. Be concise; the goal is quick navigation and easier recall. Don’t hesitate to use cross-links for ideas that intersect multiple categories. Remember, your mind map is a living document. Keep updating it with new insights and review it periodically to discover unforeseen connections or opportunities.

Get things moving: Boosting social media engagement with animated videos

Let Ortus Draws Help
in Finalising Your Ideas
and Making Your
Project a Reality

Mind mapping is a powerful tool for visualising and developing ideas, but it’s just the tip of the creative iceberg. If you’re looking to take your visual brainstorming, planning, or storytelling to the next level, Ortus Draws offers a product suite that seamlessly aligns with this vision. 

From live sketchnoting that captures the dynamism of your brainstorming sessions to graphic illustrations that bring your ideas to life and video animations that tell your story in the most engaging way, Ortus Draws elevates your creative process. Contact us today and amplify your ideas and messages through professionally crafted visuals!


Ortus Draws is a live sketchnoting company that specialises in bringing ideas to life with creative and informative sketchnotes, video animation, and graphic illustrations. Our sketchnotes capture the key points of virtual events, roundtables, webinars, discussions, conferences, presentations, pitches, interviews, and internal meetings. Are you looking for an illustrator for your event? Contact us now!